Does every business owner need a business coach? In the world of sports top athletes and sportspersons always have a coach, but other professionals often do not. If athletes gain so much from getting coached, why wouldn’t entrepreneurs, businessmen and businesswomen?
A business coach brings lots of professional experience, having worked in various industries and types of companies. At times, he or she may also bring in specific skills that you might not have- skills in domains like marketing, PR, human resource management or strategic thinking. A coach can ask the right questions- which is much more powerful than simply giving all the answers. Asking the right question can reshape your thinking and open new opportunities.
7 biggest benefits of having a business coach
1. CLARITY FROM YOUR BUSINESS COACH
Often the business owner isn’t sure of his or her future vision, goals, values and principles. A business coach can probe into each of these areas and help bring tremendous clarity and long-term thinking into the business owner’s perspective. By deciding a vision and long-term goal, a coach can make it easier to create short-term goals which assist in achieving the long-term goal. By clarifying values and principles, a business coach can help you do business ethically and with a clear conscience, as well as build a culture in which others operate with similar values and principles.
2. IDENTIFYING YOUR HIDDEN POTENTIAL
A coach can also help you identify your hidden strengths and powers. Often, we underestimate our own capabilities, whereas a coach will look for the best in you and identify your unique strengths and capabilities. By doing so, the coach also helps you build self-esteem and an “I Can, I Will” attitude with which you can face any challenges that come your way with courage and conviction.
3. ELIMINATING LIMITING BELIEFS & HABITS
In case you have certain bad habits, weaknesses, or self-limiting beliefs, a coach can bring those out in the open so that they can be discarded. Without first seeing these limiting beliefs or habits, it’s impossible to overcome them. Therefore, the coach can often give the bitter medicine of a reality-check to you, which in the long-term can help you become the kind of person you want to be.
4. A BUSINESS COACH WILL GIVE HONEST FEEDBACK
Generally, business leaders do not get negative feedback, because their subordinates may be afraid of countering their views. However, a coach can be an experienced mirror for you, helping you see your plans and actions in the right perspective and giving honest (even if sometimes brutal) feedback.
5. SETTING PRODUCTIVITY SYSTEMS
Productivity is another thing people struggle with. Setting up systems so that you can perform at your peak level day in and day out is another of a business coach’s responsibilities. A good coach will see your patterns of behaviour and guide you toward creating daily productivity systems to perform effectively and become a balanced and powerful leader.
Another aspect of productivity is balancing the long-term aspects of running a business with the short-term aspects. For example, often process documentation, framing an HR policy, designing a training module, etc are long term priorities which get procrastinated by top leadership in various companies. The short-term fire-fighting approach of dealing with urgent situations takes precedence. A coach’s responsibility is to ensure that a balance is maintained between those things which are urgent and important in the short term and those which will give fruits in the long term for the business.
6. EXPERIENCE WITH DIFFERENT BUSINESS PROBLEMS
Since a business coach may have worked with several other business owners, and seen many industries, he or she has a unique perspective on business problems. Often times we feel that we’re the first person to face a certain type of challenge, but on deeper searching, we find that it is a common problem that most businesses run into. A coach can see this and use the knowledge gained from various other experiences to find the best course of action for you when you face challenges.
7. BUSINESS COACH EXTENDS YOUR NETWORK
Usually, a business coach will be well connected with other industry leaders and business owners and can easily introduce you to relevant people. Sometimes, this could mean introducing you to a new potential client, or it could mean introducing you to a channel partner or supplier, etc. Or it may even mean introducing you to a group of like-minded individuals who can share their business journey together and support each other.
About – Unnati Unlimited (Business Coaching)
Unnati, in its 24 year’s journey since 1998, has coached entrepreneurs from 2500+ organizations to help business owners expand their thinking and achieve phenomenal results. The success mantra is a unique combination of eastern mysticism to discover your inner energies and western scientific tools and techniques to channelize these energies into action.
About Shyam Taneja (Our Business Coach)
Our Coach Mr. Shyam Taneja is recognised as one of the Top 5 business coaches of India (source: medium.com Feb 2020). He is respected, admired and loved as Guru. In his 40 years of working with corporates and SMEs, he has been instrumental in transforming lives and businesses. Known for his tough love approach he is relentless in pushing boundaries, maximizing potential, catalysing exponential growth and nurturing personal leadership.